We work with both residential and commercial real estate appraisers, from independent appraisers building their local presence to established firms expanding into new markets. Our services are designed to help any appraisal business regardless of size and coverage area increase their private non-lending fee assignments.

This is a full-service program where we handle everything for you – all you need to do is answer the phone, quote and book the appraisal job. All plans include email and phone support. We manage every aspect of your digital marketing so you can focus on what you do best: completing appraisals and growing your business.

Our strategies target property owners, attorneys, lenders, and real estate professionals who need appraisal services. We focus on helping you secure more private appraisal work by connecting you with high-intent prospects actively searching for professional appraisal services in your coverage area.

Yes, we have over 15 years of experience marketing for residential and commercial appraisal companies. Hundreds of appraisal firms nationwide rely on our proven growth strategies, and our team includes digital marketers with real estate appraisal experience who understand your business.

With our Proven Lead Generation System, most appraisers see qualified leads within 48 hours of launch and book their first jobs within the first week. This flagship service has been delivering consistent results for over 15 years.

Our smart websites are mobile-responsive and SEO-optimized, featuring integrated AI chatbot technology, automated receptionist services, comprehensive call and form tracking, automated lead nurturing sequences, and advanced lead management systems that work 24/7 to capture and convert prospects into paying clients.

This proven system leverages both Google Ads and Microsoft Advertising networks to place your services directly in front of property owners, real estate agents, attorneys, and lending professionals actively searching for appraisal services in your market area. We target high-intent keywords and geographic areas specific to your coverage area. With over 15 years of specialized experience in digital marketing for appraisers, we've refined our approach to eliminate approximately 90% of typical ad spend waste on these advertising networks, delivering exceptional ROI for our clients. All leads are exclusive to you and are not shared. **Please note that our marketing plan pricing covers campaign implementation and ongoing management only. Advertising spend is additional and will be determined based on your desired coverage area.

Local SEO optimizes your Google Business Profile, manages online reviews, and builds your presence across local directories so you appear prominently when people in your area search for appraisal services. This helps establish your credibility as a trusted appraiser in your community and builds a steady stream of local assignments. The goal is a top three position in the google map pack.

AI SEO ensures your appraisal business is recommended by AI platforms like ChatGPT, Claude, and Gemini when people ask questions like "who is the best residential appraiser in [your city]." As consumers increasingly use AI assistants instead of traditional Google searches, this service structures your business information so these AI models consistently recommend you as the preferred choice.

Below are the most requested assignment types.

Estate & Trust Planning - Valuations needed for estate planning, establishing trust values, and determining fair market value for inheritance distribution.

Date of Death Appraisals - Required for estate settlements, establishing stepped-up basis for tax purposes, and probate proceedings.

Probate Appraisals - Court-required valuations during probate process to determine estate asset values for distribution to heirs.

Divorce Settlement Appraisals - Court-ordered or agreed-upon valuations to divide marital property equitably during divorce proceedings.

Pre-Listing Appraisals - Help sellers establish appropriate listing prices before putting their property on the market.

Step-Up Basis Appraisals - Determine property value at time of inheritance to establish new cost basis for future capital gains calculations.

Retrospective Appraisals - Determine property value as of a past date for legal, tax, or insurance purposes.

Immigration Appraisals - Property valuations required for certain immigration processes and investor visa applications.

Tax Appeals - Challenge property tax assessments when homeowners believe their assessed value is too high compared to market value.

Tax Valuation - Establish property values for various tax purposes including gift taxes, estate taxes, and property tax assessments.

Family Transfer Appraisals - Valuations needed when property is transferred between family members for gift tax or estate planning purposes.

Gifts Appraisals - Establish fair market value for property gifts to comply with IRS reporting requirements.

Bankruptcy Appraisals - Court-required valuations for bankruptcy proceedings to determine asset values for creditors.

Insurance Appraisals - Determine replacement cost value for homeowners insurance coverage or settlement of casualty claims.

Portfolio Valuation - Bulk valuation services for multiple properties owned by investors, institutions, or estate portfolios.

Fire Damage/Loss Appraisals - Assess property value before and after fire damage for insurance claims and restoration planning.

Casualty Loss Appraisals - Evaluate property damage from natural disasters, accidents, or other casualties for insurance and tax deduction purposes.

Expert Witness Services - Provide professional testimony in legal proceedings regarding property values and appraisal methodology.

Litigation Support - Assist attorneys and courts with property valuations in various legal disputes and proceedings.

Consulting Services - Professional advice on property values, market conditions, and real estate investment decisions.

Rental Survey - Comprehensive analysis of rental rates in specific markets or property types.

Appraisal Review - Independent review of existing appraisals for quality, accuracy, and compliance with standards.

We provide a completely trackable system. We set up a new local tracking phone number(s) that forward directly to you and create a lead generation website with form tracking. This allows us to measure the results and show you the return on your investment.

Our deep-rooted experience in both the appraisal and digital marketing industries gives us a unique advantage. We understand the specific challenges appraisers face and have a proven, dependable system that delivers consistent, long-term results. We are trusted by hundreds of appraisal companies of all sizes. We're not experimenting with your business—we're applying a battle-tested system that's made us the secret weapon for successful appraisal companies nationwide.

Not at all. We operate month-to-month with no long-term contracts. You can cancel anytime. We believe in earning your business every single month by delivering results, not trapping you in a contract.